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the streetwise concept Poor signage consistently features highly in visitor surveys and feedback. Streetwise have devised a new concept in integrated visitor information that could provide the solution. Read Article destination rebranding and regenerationAttracting city break visitors is highly competitive with new destinations looking to tourism as their future. Until recently, the historic port of Leith had rarely been considered of interest to visitors. Read Article |
spreading the economic impact of tourismVisitor destinations are now seeking to address tourism management issues, looking to persuade visitors to explore beyond the established attractions. Read Article enriching the visitor experienceThe Streetwise approach is to help take history out of the museums and onto the streets. The concept was welcomed in Reading, whose modern image belies its fascinating history. Read Article |
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